Just about every day, we get a question on what is Organic. Isn't natural the same as Organic? How do I know if it is Organic? What is the big deal about Organics - isn't it all the same? Yesterday, The Organic Trade Association (of which we are a Member) published a quiz which gives you a much clearer picture of the benefits of choosing Organic. Our policy is - make informed decisions. Read how animals are treated, know how milk gets to the supermarket shelf, understand the difference between natural and organic and then make your choices. Please take the quiz. It may surprise you. To learn more, read Michael Pollan's The Omnivore's Dilemma or visit the Organic Center.